There’s nothing new about flooding the airwaves with enticing TV ads promoting junk food, especially to kids, but there’s a disturbing trend in food advertising that’s targeting African Americans and Hispanics. CGTN’s May Lee takes a closer look.
If you watch TV, then ads pushing junk food are familiar, but according to a recent study, African American and Hispanic consumers in the U.S. are disproportionately exposed to junk food and sugary drinks commercials.
The Rudd Center for Food Policy and Obesity at the University of Connecticut found that of the more than $1 billion spent annually on advertising to blacks and hispanics, 86 percent of spending targeting black consumers and 82 percent aimed at hispanics was for junk food and sugary drinks.